Release Date: January 10, Winter 2007
Global Corporate Identity 3
A
uthor: David E. CarterFormat:
HardcoverISBN:
0060893508ISBN13:
9780060893507
Trim:
8 1/2 x 11
Pages:
Illustrations: Full Color Throughout
Release Date:
Price: $45.00 / 57.95 Can.
Territory: W
SYNOPSIS
This book is the latest in the very successful Global Corporate Identity series, which has become an essential reference for businesspersons everywhere. This new volume once again showcases the past year’s best corporate designs in the categories of logos, letterheads, package design, complete identity programs, corporate identity manuals, signage & environmental graphics, and corporate brochures. Featured examples draw on the work of firms from around the world to address the specific challenges of business design in a multinational community. Every designer, global marketer, and brand-conscious businessperson will need this vital resource to keep up with the latest trends in international corporate identity.
AUTHOR PROFILE
David E. Carter is a noted expert on graphic design, logo design, and corporate branding. He has produced more than one hundred bestselling books in those fields. He lives in Sanabel Island, Florida.